Johnnie Walker has been running a “Drink Responsibly” campaign to address the drunken driving issue. Here is a thought for a tongue in cheek outdoor and ambient execution.
” If you Drink, Don’t drive………..Keep Walking.”
Talk of branding being integrated within the message 
))
2 responses so far ↓
Thusitha Abeyesekera // June 1, 2009 at 4:44 am |
Nice…
summit // July 19, 2009 at 1:25 pm |
Very interesting comment! Yes, you can keep walking but make sure that you don’t do that in Singapore (or HK), because you would probably walk into the sea (or the Victoria Harbour) if you walk too fast, in such a tiny place!